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Packaging Printing Market Worth $433.4B by 2025: MarketsandMarkets

Growth in the food & beverage and personal care & cosmetics industries is expected to propel the market.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

MarketsandMarkets’ report, “Packaging Printing Market by Printing Ink (Aqueous, UV-based), Printing Technology (Flexography, Gravure, Digital), Packaging Type (Labels & Tags, Flexible), Application (Food & Beverages, Cosmetics, Pharmaceuticals), & Region – Global Forecast to 2025,” estimates that the global packaging printing market size was USD $352.1 billion in 2021 and projected to reach USD $433.4 billion by 2026, at a CAGR of 4.2%.

The packaging printing market will be driven by growth in the packaging industry, demand for products with an aesthetic appeal, product differentiation, and technological advancements. In terms of packaging technology, an increase in demand for digital printing is an opportunity for packaging printing, as the market for digital printing is growing at a high rate.

Also, in terms of application, growth in the food & beverage and personal care & cosmetics industries is expected to propel the market for packaging printing in the coming years.

The gravure segment likely to account for the second-largest share of packaging printing market during the forecast period. Rotogravure is widely used for high-quality prints producing fine images that are mostly used for printing a high volume of packages. 

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